Confronting climate change is hard work. A first step is to be clear about the scientific evidence: Climate change is real and happening now. But the next step — figuring out how to persuade people that we can do something to limit the damage — is not easy either.
Bay Area residents have an opportunity to do something positive on climate change through the Clean and Healthy Bay measure (Measure AA on the June 7 ballot), an important step forward on regional climate action. If passed, the measure will add $12 a year to the annual property tax in nine counties, providing funding for coastal flood protection by revitalizing bay wetlands, at half the cost of levees. The initiative is also attracting national attention as a possible model for regional adaptation to climate change. To succeed, though, the measure’s backers should listen to Will Rogers’ advice: “Peoples’ minds are changed through observation and not through argument.”
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